![]() ![]() You'll see a detailed breakdown of the top 10 pages ranking for the term and a Difficulty score next to each of them. When the analysis is complete, click on one of your target keywords.Highlight the keywords in your view and hit the Update Keyword Difficulty button. In your Rank Tracker project, go to the Keyword Map dashboard and select All keywords. ![]() The handiest way to do this in one place is by looking at the detailed keyword difficulty analysis in Rank Tracker. Now, let's move on to analyze your competitors' individual pages that rank for your target keywords. Note the areas where some of your competitors are outperforming you - these are the ones you'll need to focus on. To understand what contributes to each site's Domain Strength value, scroll down a tad and examine how the domains' InLink Rank, Alexa, domain age, indexation stats, backlink details, and social media signals compare.To calculate it, we use factors like Domain InLink Rank (SEO PowerSuite's PageRank alternative), Alexa Rank, social signals, the number of referring domains, domain age, and other metrics. See how your site's Domain Strength compares to competitors', and identify which of your rivals are the strongest.ĭomain Strength is SEO PowerSuite's estimation of the overall search engine authority of a domain. In your Rank Tracker project, switch to the Domain Strength module.Then we'll move on to analyze your SEO on the keyword-page pair level. First, let's assess the overall domain strength of your rivals' sites, and see how it compares to yours. You can do this on two levels with Rank Tracker. This will let you quickly spot any changes in competitors' visibility and see how your website's performance compares to theirs.īefore you get down to analyzing your competitors' SEO specifics, like their link building strategies or on-page optimization efforts, it's a good idea to get an overview of their SEO strengths and estimate the work required to beat each of them. From now on, every time you check rankings, competitors' ranks will be updated alongside. That's it - you've added your top SEO competitors to your Rank Tracker project. The Professional version lets you add 5, and Rank Tracker Enterprise lets you add up to 20 competitors. Mind that with Rank Tracker's free version, you'll only be able to add 1 competitor per project. Choose the competitors you'd like to add to the project, and hit Finish. In a minute, you'll see a list of 30 domains sorted by their visibility in search results for your target keywords. Rank Tracker will now look through the top 30 results for all keywords you entered and put together a list of domains that come up most frequently.Select the search engine to look for competitors in, and click Next once more.Rank Tracker will automatically pull the target keywords you just copied into your project to base the competitor research on them. Go to Preferences > Competitors, and hit Suggest.Next, select your target search engine(s) and hang on a moment while Rank Tracker checks your site's rankings for the keywords you just put in. In Rank Tracker, create a project for your site, and paste the keywords you just copied at Step 3.This will be handy because you'll likely be competing with different sites in each of these cases. PRO TIP: Remember the example about SEO PowerSuite above? If your business model is similar to that - say, you have a site focused around several products/services, and a blog that targets a completely different set of keywords, I'd recommend creating a separate project for each of your product-related ("money") keywords and one more for your content-related ("informational") keywords. Copy them - some 20 to 30 will do - and power up SEO PowerSuite's Rank Tracker. Even if you're only starting out with SEO (and especially if you've been doing it for a while), you probably already have a list of your main target keywords. ![]()
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